In the Field

GameFrog Café™: Ready to reach one of the most influential—and most elusive—groups? GameFrog Café is a gaming environment for teens and young adults, and a valuable research center for companies and organizations trying to access them. Use GameFrog Café to quickly collect information or host interactive group research projects that require computer stimuli.

GlobalSafari™: Identify international or culture-specific market trends and behaviors. iM researchers, clients and targets are joined together on an immersive journey—hunting for opportunities and insights.

TrendCity™: Be the “first to new” with products, or understand behavior-driving trends. iM teams head to major metropolitan areas to gather insights. Follow it up with Trend Screening, an assessment that helps you understand, “Is it a trend or a fad?” Our experts are unmatched in conducting thorough intelligent searches to uncover and exploit important new trends.
• Insights
• In the Field
• On the Shelf
• Face-to-Face
• Download brochure of iM research methods (136 kb pdf).